If Apple can sell a $700 for $199 and still make a mint, American car companies can figure out a business model that can get these babies in the hands of any American who wants one. Be creative. It’s doable. America can do this. America must do this.
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DAVID GEWIRTZ is a CNN contributor and editor-in-chief of the ZATZ magazines. He is a recipient of the Sigma Xi Research Award in Engineering and was a candidate for the 2008 Pulitzer Prize in Letters. David serves as USSPI's executive director.
